{"id":43,"date":"2024-08-22T13:20:44","date_gmt":"2024-08-22T13:20:44","guid":{"rendered":"http:\/\/localhost\/mediaethics\/?post_type=content&#038;p=43"},"modified":"2024-09-20T09:43:03","modified_gmt":"2024-09-20T09:43:03","slug":"part-3-persuasion-public-relations","status":"publish","type":"content","link":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/","title":{"rendered":"Part 3: Persuasion &amp; Public Relations"},"content":{"rendered":"\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-aioseo-breadcrumbs\"><div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\/<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/\" title=\"Students\">Students<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\/<\/span><span class=\"aioseo-breadcrumb\">\n\tPart 3: Persuasion &amp; Public Relations\n<\/span><\/div><\/div>\n\n<h1 class=\"wp-block-post-title\">Part 3: Persuasion &amp; Public Relations<\/h1>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<media-player  load=\"visible\" id=\"vidstack-video-block_134c8ed36add9d1d54bea694bcb39919\" class=\"vidstack-video\" title=\"Author Introduction Video\" src=\"https:\/\/s3-eu-west-1.amazonaws.com\/s3-euw1-ap-pe-ws4-cws-documents.ri-prod\/9781032391397\/3-Overton-Author-Intro.mp4\">\n  <media-provider>\n                  <media-poster\n          class=\"vds-poster\"\n          alt=\"\">\n        <\/media-poster>\n\n  <\/media-provider>\n  <media-video-layout><\/media-video-layout>\n  <media-controls class=\"vds-controls\">\n      <media-controls-group class=\"vds-controls-group\"><\/media-controls-group>\n  <\/media-controls>\n<\/media-player>\n\n\n<h3 class=\"wp-block-heading\">Author Introduction Video<\/h3>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/cdn-staging.routledgelearning.com\/wp-content\/uploads\/assets\/sites\/20\/3-Overton-Author-Intro-Transcript.docx\" style=\"background-color:#e5d6eb;padding-top:0;padding-bottom:0;box-shadow:none\">Transcript<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-query alignwide is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-4aa69ff5 wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-77 content type-content status-publish format-standard hentry\">\n\n<div class=\"wp-block-group has-base-element-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dba1cb2d wp-block-group-is-layout-constrained\" style=\"border-width:2px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\"><h2 class=\"wp-block-post-title has-medium-font-size\"><a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/chapter-10-public-communication\/\" target=\"_self\" >Chapter 10: Public Communication<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">The influence public relations practitioners exert in the public forum is critically examined in this chapter through five cases that detail practices in public communication, political&hellip; <\/p><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-80 content type-content status-publish format-standard hentry\">\n\n<div class=\"wp-block-group has-base-element-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dba1cb2d wp-block-group-is-layout-constrained\" style=\"border-width:2px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\"><h2 class=\"wp-block-post-title has-medium-font-size\"><a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/chapter-11-telling-the-truth-in-organizational-settings\/\" target=\"_self\" >Chapter 11: Telling the Truth in Organizational Settings<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Telling the truth on behalf of an organization as a practitioner or manager is often a complex process, involving multiple layers of approval or review. From&hellip; <\/p><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-83 content type-content status-publish format-standard hentry\">\n\n<div class=\"wp-block-group has-base-element-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dba1cb2d wp-block-group-is-layout-constrained\" style=\"border-width:2px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\"><h2 class=\"wp-block-post-title has-medium-font-size\"><a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/chapter-12-conflicting-loyalties\/\" target=\"_self\" >Chapter 12: Conflicting Loyalties<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">The six case studies in this chapter provide hypothetical and actual examples of ways practitioners, clients, associations, and corporations have struggled to ethically balance conflicting loyalties&hellip; <\/p><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-86 content type-content status-publish format-standard hentry\">\n\n<div class=\"wp-block-group has-base-element-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dba1cb2d wp-block-group-is-layout-constrained\" style=\"border-width:2px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\"><h2 class=\"wp-block-post-title has-medium-font-size\"><a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/chapter-13-the-demands-of-social-responsibility\/\" target=\"_self\" >Chapter 13: The Demands of Social Responsibility<\/a><\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">This chapter focuses on the relationship between media advertising, with its attention to microtargeting recipients, tracking the behavior of digital media users, and the public concern&hellip; <\/p><\/div><\/div>\n\n<\/li><\/ul>\n\n\n\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Author Introduction Video<\/p>\n","protected":false},"featured_media":0,"parent":25,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":true},"categories":[],"class_list":["post-43","content","type-content","status-publish","format-standard","hentry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Author Introduction Video Transcript\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Media Ethics: Cases and Moral Reasoning - Twelfth Edition\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Part 3: Persuasion &amp; Public Relations - Media Ethics: Cases and Moral Reasoning\" \/>\n\t\t<meta property=\"og:description\" content=\"Author Introduction Video Transcript\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2024-08-22T13:20:44+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2024-09-20T09:43:03+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Part 3: Persuasion &amp; Public Relations - Media Ethics: Cases and Moral Reasoning\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Author Introduction Video Transcript\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/part-3-persuasion-public-relations\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/#listItem\",\"name\":\"Students\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/#listItem\",\"position\":2,\"name\":\"Students\",\"item\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/part-3-persuasion-public-relations\\\/#listItem\",\"name\":\"Part 3: Persuasion &amp; Public Relations\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/part-3-persuasion-public-relations\\\/#listItem\",\"position\":3,\"name\":\"Part 3: Persuasion &amp; Public Relations\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/#listItem\",\"name\":\"Students\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/#organization\",\"name\":\"Media Ethics: Cases and Moral Reasoning\",\"description\":\"Twelfth Edition\",\"url\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/part-3-persuasion-public-relations\\\/#webpage\",\"url\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/part-3-persuasion-public-relations\\\/\",\"name\":\"Part 3: Persuasion & Public Relations - Media Ethics: Cases and Moral Reasoning\",\"description\":\"Author Introduction Video Transcript\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/students\\\/part-3-persuasion-public-relations\\\/#breadcrumblist\"},\"datePublished\":\"2024-08-22T13:20:44+00:00\",\"dateModified\":\"2024-09-20T09:43:03+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/#website\",\"url\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/\",\"name\":\"Media Ethics: Cases and Moral Reasoning\",\"description\":\"Twelfth Edition\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/staging.routledgelearning.com\\\/mediaethics\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Part 3: Persuasion &amp; Public Relations - Media Ethics: Cases and Moral Reasoning<\/title>\n\n","aioseo_head_json":{"title":"Part 3: Persuasion & Public Relations - Media Ethics: Cases and Moral Reasoning","description":"Author Introduction Video Transcript","canonical_url":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics#listItem","position":1,"name":"Home","item":"https:\/\/staging.routledgelearning.com\/mediaethics","nextItem":{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/#listItem","name":"Students"}},{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/#listItem","position":2,"name":"Students","item":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/","nextItem":{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/#listItem","name":"Part 3: Persuasion &amp; Public Relations"},"previousItem":{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/#listItem","position":3,"name":"Part 3: Persuasion &amp; Public Relations","previousItem":{"@type":"ListItem","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/#listItem","name":"Students"}}]},{"@type":"Organization","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/#organization","name":"Media Ethics: Cases and Moral Reasoning","description":"Twelfth Edition","url":"https:\/\/staging.routledgelearning.com\/mediaethics\/"},{"@type":"WebPage","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/#webpage","url":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/","name":"Part 3: Persuasion & Public Relations - Media Ethics: Cases and Moral Reasoning","description":"Author Introduction Video Transcript","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/#website"},"breadcrumb":{"@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/#breadcrumblist"},"datePublished":"2024-08-22T13:20:44+00:00","dateModified":"2024-09-20T09:43:03+00:00"},{"@type":"WebSite","@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/#website","url":"https:\/\/staging.routledgelearning.com\/mediaethics\/","name":"Media Ethics: Cases and Moral Reasoning","description":"Twelfth Edition","inLanguage":"en-US","publisher":{"@id":"https:\/\/staging.routledgelearning.com\/mediaethics\/#organization"}}]},"og:locale":"en_US","og:site_name":"Media Ethics: Cases and Moral Reasoning - Twelfth Edition","og:type":"article","og:title":"Part 3: Persuasion &amp; Public Relations - Media Ethics: Cases and Moral Reasoning","og:description":"Author Introduction Video Transcript","og:url":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/","article:published_time":"2024-08-22T13:20:44+00:00","article:modified_time":"2024-09-20T09:43:03+00:00","twitter:card":"summary_large_image","twitter:title":"Part 3: Persuasion &amp; Public Relations - Media Ethics: Cases and Moral Reasoning","twitter:description":"Author Introduction Video Transcript"},"aioseo_meta_data":{"post_id":"43","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":null,"breadcrumb_settings":null,"limit_modified_date":false,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2024-08-22 13:20:45","updated":"2025-05-31 21:34:46","focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\/<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/\" title=\"Students\">Students<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\/<\/span><span class=\"aioseo-breadcrumb\">\n\tPart 3: Persuasion &amp; Public Relations\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/staging.routledgelearning.com\/mediaethics"},{"label":"Students","link":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/"},{"label":"Part 3: Persuasion &amp; Public Relations","link":"https:\/\/staging.routledgelearning.com\/mediaethics\/students\/part-3-persuasion-public-relations\/"}],"_links":{"self":[{"href":"https:\/\/staging.routledgelearning.com\/mediaethics\/wp-json\/wp\/v2\/content\/43","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.routledgelearning.com\/mediaethics\/wp-json\/wp\/v2\/content"}],"about":[{"href":"https:\/\/staging.routledgelearning.com\/mediaethics\/wp-json\/wp\/v2\/types\/content"}],"up":[{"embeddable":true,"href":"https:\/\/staging.routledgelearning.com\/mediaethics\/wp-json\/wp\/v2\/content\/25"}],"wp:attachment":[{"href":"https:\/\/staging.routledgelearning.com\/mediaethics\/wp-json\/wp\/v2\/media?parent=43"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.routledgelearning.com\/mediaethics\/wp-json\/wp\/v2\/categories?post=43"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}